(15 customer reviews)

£19.95

Bona Fide Matte Paste Pomade is a water-based paste with a strong hold, matte finish and our signature citrus fragrance. Formulated to be highly pliable, the Matte Paste works best for any look that requires texture.

Size: 4oz

Hold: Strong

Scent: Citrus

Shine: Matte

In stock

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Bona Fide Hair Pomades

American Made hair products of the highest quality and consistency. Achieve any hold, texture, or shine with Bona Fide's diverse range of high quality products. All crafted for long lasting results.

About Bona Fide

In 2012, they developed and released their first product, the Superior Hold.  The goal was simple:  create a hair product that worked under a brand name that would dictate every aspect of how they would run their business, Bona Fide.  Since the beginning, they've take this approach very seriously.  At Bona Fide, you will never see outlandish claims like “thier pomades are the best in the world” or “they've revolutionizing the hair industry” because what works best for some might not for others. Through and through, Bona Fide is transparent, honest, and everything they do is in “good faith” which is what the latin phrase bona fide means.  They wouldn’t have it any other way. They also see their products as tools for creative expression.  They want people to play with their hair, to have fun with their hair, and to achieve whatever look and style they desire. Nothing beats that little boost of confidence you get when someone compliments your hair and for me that’s what it’s all about. Luis
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Which Product Is Right For You?

Matte Paste

The Matte Paste is a water-based paste with a strong hold, matte finish and has a citrus fragrance. Formulated to be highly pliable, the Matte Paste works best for any look that requires texture.
View Matte Paste

Super Hold

The Super Hold is Bona Fide's flagship strong hold water-based pomade packed with a high-shine and their signature citrus fragrance. Best for side parts, slick backs & traditional hair styles.
View Super Hold

Original Hold

A barbershop standard since 2012, the Original Hold is a water-based pomade with their signature citrus fragrance. Medium Hold & High Shine.
View Original Hold

Endless Summer

Formulated to withstand the punishing heat of the So Cal summer sun. A water-based pomade with an extra strong hold, high shine and fresh tropical fragrance.
View Endless Summer

Special Edition

The Special Edition is Bona Fide's best selling strong hold high shine, water-based pomade with a pleasing lemon, cedarwood & vanilla fragrance. Reminiscent of a barbershop.
View Special Edition

Fiber Pomade

The Fiber Pomade is a water-based pomade with a medium hold, medium shine and their signature citrus fragrance. It features a unique non-drying formula that is easy to re-comb throughout the day.
View Fiber Pomade

All Round Pomade

An oil-based pomade with a re-stylable strong hold, high shine and a citrus, cedarwood, vanilla scent. This sweet almond infused pomade will keep your hair, eyebrows, moustache or beard looking and feeling healthy and stylish all day.
View All Round Pomade

Texture Spray

The Texture Spray adds volume and control to your hair. Use it on its own for a quick natural look or as a finishing spray in combination with our of Bona Fide's other styling products to achieve your desired look.
View Texture Spray

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    OUR LATEST REVIEWS

    See what our current customers are saying about us!

    Good range of products at a good price and excellent delivery. Great that they stock Suavecito products that are becoming more difficult to find in the UK.

    A. Bentley

    Called me straight away with a query about my address and double checked what I ordered before delivering. Smooth and fast delivery process from start to finish and even popped in a another product for free!

    5 star service, no question!

    This is what Customer Service should be!

    Many thanks guys!

    Steve

    M. Smith

    Great service delivery on time great product for a great price no problems at all will be using you again 👌

    P. Ryder

    Great selection of products, quick delivery and prices are competitive. All round excellent service.

    Greg

    Great product, great price and a great service, fast delivery just as stated. No issues whatsoever.

    J. Sharp

    Was recommended by my barber to purchase his suggested beard brush. Very happy with my purchase. Buying process was straight forward. Use the brush daily. Well worth the money.

    N. Hall